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community building | corporate dominance | gender & sexuality

The Franchise of Pride

NW Pride is this weekend, brought to you by Bud Light, Absolut Vodka, a lube company and some energy drink with the nerve to call itself Gay Fuel. Queer Revolution wants people to come out and say that we are not proud of this. As the queer community enters into a nascent consumer status, so too Pride becomes a celebration of this newly acquired market power: Pride is transformed into a vehicle for capitalist appropriation and identity consolidation, rather than serving the important function of promoting the continuing struggles of Queer people and their historical role in challenging power. We demand a new queer activism. We are not interested in "brand loyalty" to those "brave" corporations who first bid to divest us of our money. We won't drink a Bud Light, Absolut or Gay Fuel beverage to support the commercial assimilation of our community.

We will be meeting at the corner of SW 13th and Stark to meet the parade at 11 am on Sunday, June 20th. The parade doesn't start until 11:15 am but we will be rallying until it comes by. Bring yourself, bring a friend, bring a bike and people on foot will be needed too.

After the parade, join us down on the waterfront for our anti-capitalist gathering outside of the corporate buy-a-rainbow fest. We'll have free drinks, free food, live entertainment and various games including inappropriate uses of vegetables. There will also be a free sale of various items. Bring some items to give away or trade if you'd like to. Look for the pink and black flags after the march.

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